Freelance Strategist - Retail
This multi-disciplinary agency are working with a Chinese real estate company on the brand strategy and architecture of two sub-brands.
They need an experienced Strategist to work on the project alongside another Strategist to:
- Analyse and collate findings
- Benchmark competitors
- Develop a brand strategy model and brand architecture for both sub-brands
(The insight gathering and liaison with key stakeholders will be done prior to the start date of this booking)
Knowledge of the Chinese market is beneficial although not essential.
Please get in touch if you have worked on similar briefs in the past and/or you have a stand-out retail/destination portfolio: firstname.lastname@example.org