Digital Marketing specialist
A leading, global manufacturer of automotive products is currently recruiting for a Digital Marketing specialist. Who will be responsible for delivering & developing their digital B2C strategy, alongside utilising the brand assets to create, improve and maintain valuable and engaging content.
Working closely with the Brand Manager and Brand Marketing coordinator!
- To improve the brand image, engagement
- Responsible for all digital B2C strategy for all brands
- Writing engaging brand content for all brands on both B2C and B2B platforms
- Supporting the Brand manager on all digital content initiatives for sponsorship assets
- Uncover consumer insights & deliver innovative digital marketing solutions
- Ensuring B2C platforms reflect the customer journey
- Managing content plan across website, social media, apps and e-learning platforms
- Optimising the brand and product content for SEO
- Managing external agencies - ensuring all digital platforms are functioning, optimised and updated
- Can identify target audiences
- Latest digital marketing trends
- Devising content that engages, informs and motivates
- Hands on experience with SEO and web traffic metrics
- Expertise in social media platforms
- CMS Systems
For your application to be successful you must be an experienced Digital marketer who can create engaging content alongside having hands on SEO experience. Be an expert with Google analytics, Facebook, Twitter and YouTube . If you have Automotive experience this is an advantage!