Marketing Executive

Location
England, London
Salary
£25000 - £32000 per annum
Posted
09 Mar 2017
Closes
06 Apr 2017
Ref
KH729
Contact
Kim Houghton
Contract Types
Permanent
Hours
Full Time
Work with one of the top design and retail design agency who has a fantastic reputation in the industry.


You will have the opportunity to be apart of an amazing company culture in a buzzing creative environment. You will be fast-tracked in you career, learning from some of the best and having fun whilst you do it!


Content Development and Optimization
- Support the company with the development of optimised, innovative, relevant and engaging content across a multitude of channels.
- Create engaging editorial, content campaigns and relevant content to raise brand awareness
- with a clear focus on measurable results.
- Responsible for copy-writing, co-ordinating external content production, proof reading, content distribution via the website, CRM platform, marketing collaterals and social media.
- Work with the Marketing Manager to help develop the agency Marketing and Content
Strategy.
- Develop and utilise the content calendar to, plan, schedule, and spot future content
opportunities.
- Test, analyse, and track response to marketing activities and campaigns, and produce
reports and analysis of results.


Website
- Develop content for website to drive traffic and awareness of the brand,
offer, projects and thought leadership, ensuring the website is continually, fresh, interesting
and up-to-date.
- Build upon the success of the website/suggest improvements by regularly monitoring the performance of content via analytics/competitor reviews.
- Day-to-day management of the website and the relationship with internal and external website stakeholders, daily monitor the website for technical issues and any necessary updates.


Social Media
- Take a key role in developing social media strategy.
- Create the monthly programme of social media activity; ensuring content is relevant to business objectives.
- Utilise the social media strategy to deliver the right content to the right audience via the
most appropriate channel.
- Develop new initiatives to increase social media presence, increasing engagement
and followers.
- Assist in designing and managing innovative social media campaigns to engage with our
clients, prospects and staff using a variety of social media channels including Twitter,
Linkedin etc
- Develop initiatives for staff to further engage with social media and reflect the culture
of the company more successfully.
- Develop initiatives to make social more collaborative and integrated to appeal to a broader
audience.


About you:

- Be degree educated to a 2.1 standard in a relevant degree, including Marketing/ Comms/
Media/Business.
- Previous experience of working in a similar role, ideally within an agency.
- Excellent copy writing skills, with examples of strong content generation.
- Possess impressive examples of strong content generation.
- Excellent organisational skills with the ability to manage and prioritise workload effectively.
- Proactive approach with the ability to use own initiative and drive to push for completion of
tasks.
- Good Photoshop skills.
- Skilled in Google Analytics.
- Meticulous attention to detail, with previous experience of proof reading documents.
- Flexible approach to work.
- Diplomatic and collaborative.
- A keen interest in retail.


If this sounds like you please be in touch asap!


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